The Casual Flyer Dilemma
An exploration of the strategic and financial trade-offs airlines face when enrolling casual flyers into loyalty programs. This piece models the opportunity cost of deferred revenue, questions assumptions about data monetization, and highlights the execution gap that may turn data dreams into shareholder drag.
Muse on Travel Choices
A reflection on travel choices, customer experience, and why data-driven insights often miss the mark when decision-makers lack real-world experience with their own products.
When Averages Lie: Moving Beyond Single-Point Predictions
Why single-point predictions mislead and how full probability distributions can improve decisions—illustrated with a Parisian real estate case study.
Introduction to GenAI
A balanced overview of Generative AI exploring both opportunities and challenges beyond the hype. Covers historical context, technical foundations, business implications, and unique insights.
Introduction to Data Science
A comprehensive overview of data science fundamentals, emphasizing common pitfalls in data projects. This talk challenges the mindset that 'more data solves everything' and offers practical insights for both technical practitioners and business leaders. Key topics include reproducibility in science, statistical significance, and the limitations of traditional analytical approaches.
Blog Posts
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Airline Baggage Weight vs Passenger Weight
Passenger weight vs baggage weight may sound like a fairness issue, but the reality involves physics, logistics, and risk management. A data-informed look at why your suitcase gets weighed, not you.
Rigour vs. Significance
Why large samples can yield misleading results—and why effect size, context, and clarity matter more than ever.
What Explains Europe's Tech Innovation Gap?
Exploring Europe's tech innovation challenges with the 'Varieties of Capitalism' framework. This post shows how CME and LME models distinctively impact disruptive innovation, venture capital, and regulation.
Google's Enduring AI Advantage
Exploring Google's enduring AI advantage through its fundamental strengths in R&D, historical innovation, and superior hardware infrastructure.
Talks
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WhatsApp UX: A Descent into Digital Hell
Why are parent group chats so chaotic? A humorous dive into the design choices behind WhatsApp UX and their unintended consequences.
Agile Infinity: When the Customer Is an Abstract Concept
A satirical slide deck that challenges Agile theatre, rituals, certification mills, and the illusion of customer focus in certain SAFe/Scrum implementations.
Introduction to GenAI
A balanced overview of Generative AI exploring both opportunities and challenges beyond the hype. Covers historical context, technical foundations, business implications, and unique insights.
Introduction to Data Science
A comprehensive overview of data science fundamentals, emphasizing common pitfalls in data projects. This talk challenges the mindset that 'more data solves everything' and offers practical insights for both technical practitioners and business leaders. Key topics include reproducibility in science, statistical significance, and the limitations of traditional analytical approaches.
Essays
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Cultural Hurdles of Innovation via Data Leveraging
Drawing parallels between early aviation failures and contemporary digital transformation efforts, this essay explores why traditional companies often struggle with innovation and data initiatives despite significant investments. Like early flight pioneers who failed by mimicking birds without understanding aerodynamics, many firms pursue surface-level digital adoption without embracing the fundamental organizational...
Competitive Dynamics Behind the Disruptor’s Dilemma
The introduction of a potentially disruptive technology into a mature multisided ecosystem often faces a seemingly dilemmatic challenge: persuading a critical mass of incumbents to support the technology that might eventually disrupt them. We analyse this apparently perplexing phenomenon under the lens of a global coordination game of incomplete public...
Japan—A Macroeconomics Perspective
Five macroeconomics issues about Japan are discussed. (i) Long-term Strengths and Weaknesses of the Macroeconomy; (ii) Trade Position and Competitive Advantage; (iii) Policy Options to Increase Net Exports; (iv) Impact of the 2007–2008 Financial Crisis and the World Economic Slowdown and (v) Possible Impacts on the Economy if Greece Decides...
Customer Centricity in the Airline Industry
Traditional airlines in Europe are facing an increasingly fierce competition. In the meantime, the information era surfaces at an inordinate pace, bringing new technological means, new paradigms and new mindsets. The availability of data and the booming of social media have changed the game. In this personal essay, I share...